With 10% of the greenhouse emissions coming from the fashion industry, it is no secret that fast
fashion is playing its part in destroying our environment. Thus, the importance of sustainable
fashion is rising.
Sustainable fashion is using processes, materials, products, and activities that reduce our
the carbon footprint to the minimum as well as making sure of social justice. In layman’s terms it
could be to buy pre-loved clothes, wear rental outfits, and limit your buying habits, so that the
demand for clothes falls, and the fashion industry starts making options keeping in mind
sustainability.
With rising temperatures, it is only the need of the hour to start making sustainable solutions.
This is where rental fashion comes into place. It is understood that all clothes especially formal
wear is worn once or twice after that, it withers away in our wardrobes. Renting clothes changes
that, as these clothes are already manufactured, thus there is no need to manufacture them
again because you are reusing clothes. Moreover, by renting clothes you don’t have to worry
about the water and energy wasted on it, the pesticides that were sprayed to get it, or the toxic
chemicals that had to be released.
As of now, every second, a truck of textiles is dumped in the landfills, with renting clothes this
time will increase as the life cycle of outfits increases.
It is important to understand that it is cool to dress nice and look your best confident self,
however, it’s even cooler to care about the environment and not be a mindless consumer of
fashion, so RENT OUT CLOTHES with Closena now, and be the best version of yourself!
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